Mastercard, d\u00fcnya genelinde ola\u011fan\u00fcst\u00fc etki yaratan 100 \u015firketin yer ald\u0131\u011f\u0131 TIME taraf\u0131ndan haz\u0131rlanan \u201cTIME100 En Etkili \u015eirketler 2026\u201d listesine se\u00e7ildi.<\/p>\n
Mastercard, buna ek olarak, TIME\u2019\u0131n sekt\u00f6r bazl\u0131 de\u011ferlendirmesinde 2026 y\u0131l\u0131nda k\u00fcresel finans sekt\u00f6r\u00fcn\u00fcn en etkili 10 \u015firketi aras\u0131nda g\u00f6sterildi. Liste, sekt\u00f6rde yeni standartlar belirleyen ve gelece\u011fi \u015fekillendiren kurulu\u015flar\u0131 \u00f6ne \u00e7\u0131kar\u0131yor.<\/p>\n
Bu ba\u015far\u0131, Mastercard\u2019\u0131n yeni nesil ticareti geli\u015ftirme konusundaki rol\u00fcn\u00fc yans\u0131t\u0131yor. \u00d6zellikle, t\u00fcketiciler ve i\u015fletmeler ad\u0131na yapay zek\u00e2 asistanlar\u0131 arac\u0131l\u0131\u011f\u0131yla ger\u00e7ekle\u015ftirilen g\u00fcvenli \u00f6demeleri m\u00fcmk\u00fcn k\u0131lmak \u00fczere geli\u015ftirilen Agent Pay \u00e7\u00f6z\u00fcm\u00fc, bu alandaki \u00e7al\u0131\u015fmalar\u0131n \u00f6nemli bir par\u00e7as\u0131n\u0131 olu\u015fturuyor.<\/p>\n
TIME, Mastercard profilinde; ticaretin daha ak\u0131ll\u0131 hale gelmesi ve g\u00fcnl\u00fck deneyimlere daha fazla entegre olmas\u0131yla birlikte, yapay zek\u00e2 asistanl\u0131 i\u015flemlerin g\u00fcvenli ve g\u00fcvenilir olmas\u0131n\u0131 sa\u011flamaya y\u00f6nelik \u00e7al\u0131\u015fmalara dikkat \u00e7ekti. Bu kapsamda, i\u015flem ger\u00e7ekle\u015ftirmeden \u00f6nce yapay zek\u00e2 asistanlar\u0131n\u0131n do\u011frulanabilmesine y\u00f6nelik \u00e7\u00f6z\u00fcmler \u00f6ne \u00e7\u0131kar\u0131ld\u0131.<\/p>\n
Ticaret d\u00f6n\u00fc\u015fmeye devam ederken Mastercard, bireylerin ve i\u015fletmelerin g\u00fcvenle i\u015flem yapabilmesini sa\u011flayan g\u00fcvenilir ve birlikte \u00e7al\u0131\u015fabilir bir altyap\u0131 in\u015fa etmeye odaklanmay\u0131 s\u00fcrd\u00fcr\u00fcyor. Tokenizasyon, kimlik do\u011frulama ve ger\u00e7ek zamanl\u0131 doland\u0131r\u0131c\u0131l\u0131k \u00f6nleme gibi teknolojiler sayesinde yeni nesil ticaretin g\u00fcven temeli \u00fczerine kurulmas\u0131 sa\u011flan\u0131yor.<\/p>\n
Mastercard, T\u00fcrkiye genelinde i\u015f ortaklar\u0131yla yak\u0131n i\u015f birli\u011fi i\u00e7inde \u00e7al\u0131\u015farak modern bir dijital ekonominin geli\u015fimini desteklemeye devam ediyor. Bu sayede, daha ak\u0131ll\u0131 ticaret modellerinin t\u00fcketiciler ve i\u015fletmeler i\u00e7in eri\u015filebilir, g\u00fcvenli ve g\u00fcvenilir olmas\u0131 hedefleniyor.<\/p>\n
\u00a0<\/p>\n
Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"
Mastercard, d\u00fcnya genelinde ola\u011fan\u00fcst\u00fc etki yaratan 100 \u015firketin yer ald\u0131\u011f\u0131 TIME taraf\u0131ndan haz\u0131rlanan \u201cTIME100 En Etkili \u015eirketler 2026\u201d listesine se\u00e7ildi.<\/p>\n","protected":false},"author":1,"featured_media":17733,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"class_list":["post-17732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/17732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=17732"}],"version-history":[{"count":1,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/17732\/revisions"}],"predecessor-version":[{"id":17734,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/17732\/revisions\/17734"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/media\/17733"}],"wp:attachment":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=17732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=17732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=17732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}