{"id":17783,"date":"2026-05-15T12:09:02","date_gmt":"2026-05-15T12:09:02","guid":{"rendered":"https:\/\/akdenizolay.com.tr\/index.php\/2026\/05\/15\/bogazici-bilisim-philips-tvnin-turkiye-yolculugunda-daha-guclu-rol-ustleniyor\/"},"modified":"2026-05-15T12:09:03","modified_gmt":"2026-05-15T12:09:03","slug":"bogazici-bilisim-philips-tvnin-turkiye-yolculugunda-daha-guclu-rol-ustleniyor","status":"publish","type":"post","link":"https:\/\/akdenizolay.com.tr\/index.php\/2026\/05\/15\/bogazici-bilisim-philips-tvnin-turkiye-yolculugunda-daha-guclu-rol-ustleniyor\/","title":{"rendered":"Bo\u011fazi\u00e7i Bili\u015fim, Philips TV\u2019nin T\u00fcrkiye Yolculu\u011funda Daha G\u00fc\u00e7l\u00fc Rol \u00dcstleniyor"},"content":{"rendered":"<p> T\u00fcketici elektroni\u011fi ve teknoloji distrib\u00fct\u00f6rl\u00fc\u011f\u00fc alan\u0131nda faaliyet g\u00f6steren Bo\u011fazi\u00e7i Bili\u015fim ve Da\u011f\u0131t\u0131m A.\u015e., TP Vision ile ger\u00e7ekle\u015ftirilen stratejik yap\u0131lanma kapsam\u0131nda T\u00fcrkiye\u2019de Philips TV ve Philips Ambilight TV markalar\u0131n\u0131n lisans haklar\u0131n\u0131 ald\u0131. Yeni yap\u0131 do\u011frultusunda sat\u0131\u015f operasyonlar\u0131, pazarlama ileti\u015fimi, \u00fcr\u00fcn konumland\u0131rma, kanal y\u00f6netimi, ticari planlama ve saha uygulamalar\u0131 Bo\u011fazi\u00e7i Bili\u015fim ve Da\u011f\u0131t\u0131m A.\u015e. taraf\u0131ndan y\u00fcr\u00fct\u00fclecek. S\u00fcre\u00e7ler, TP Vision\u2019\u0131n global \u00fcr\u00fcn stratejileri ve Royal Philips standartlar\u0131yla uyumlu \u015fekilde ilerlemeye devam edecek.\u00a0<\/p>\n<p><strong>Sat\u0131\u015ftan saha operasyonlar\u0131na u\u00e7tan uca y\u00f6netim<\/strong><\/p>\n<p>Bo\u011fazi\u00e7i Bili\u015fim ve Da\u011f\u0131t\u0131m A.\u015e.\u2019nin distrib\u00fct\u00f6rl\u00fck ve kanal y\u00f6netimi alan\u0131ndaki deneyimiyle \u015fekillenen yeni yap\u0131lanman\u0131n operasyonel verimlili\u011fi art\u0131rmas\u0131, i\u015f ortaklar\u0131yla daha g\u00fc\u00e7l\u00fc bir yap\u0131 kurulmas\u0131na katk\u0131 sa\u011flamas\u0131 ve t\u00fcketici deneyimini geli\u015ftirmesi hedefleniyor. Bu ad\u0131m\u0131n Philips TV ve Philips Ambilight TV \u00fcr\u00fcnlerinin T\u00fcrkiye\u2019deki eri\u015fimini ve b\u00fcy\u00fcme potansiyelini desteklemesi bekleniyor. Yeni organizasyon yap\u0131s\u0131yla birlikte Bo\u011fazi\u00e7i Bili\u015fim ve Da\u011f\u0131t\u0131m A.\u015e., T\u00fcrkiye\u2019de Philips TV markas\u0131n\u0131n sat\u0131\u015f ve pazarlama s\u00fcre\u00e7lerini u\u00e7tan uca y\u00f6neten yap\u0131 olarak konumlan\u0131yor. \u015eirket, saha uygulamalar\u0131ndan ticari planlamaya kadar uzanan operasyonel s\u00fcre\u00e7leri tek merkezden koordine edecek.<\/p>\n<p><strong>\u201cPhilips TV\u2019nin T\u00fcrkiye\u2019deki b\u00fcy\u00fcme yolculu\u011funa \u00f6nemli katk\u0131lar sa\u011flayaca\u011f\u0131m\u0131za inan\u0131yoruz\u201d<\/strong><\/p>\n<p>Konuya ili\u015fkin a\u00e7\u0131klamada bulunan Bo\u011fazi\u00e7i Bili\u015fim ve Da\u011f\u0131t\u0131m A.\u015e. Genel M\u00fcd\u00fcr\u00fc G\u00fcrkan \u015eengil, \u201cPhilips TV gibi global \u00f6l\u00e7ekte g\u00fc\u00e7l\u00fc bir markan\u0131n T\u00fcrkiye operasyonlar\u0131nda daha kapsaml\u0131 bir sorumluluk \u00fcstlenmek bizim i\u00e7in son derece de\u011ferli. Bo\u011fazi\u00e7i Bili\u015fim olarak uzun y\u0131llard\u0131r teknoloji ve t\u00fcketici elektroni\u011fi alan\u0131nda geli\u015ftirdi\u011fimiz distrib\u00fct\u00f6rl\u00fck deneyimini, g\u00fc\u00e7l\u00fc saha yap\u0131lanmam\u0131z\u0131 ve kanal y\u00f6netimi uzmanl\u0131\u011f\u0131m\u0131z\u0131 bu yeni d\u00f6nemde daha etkin \u015fekilde ortaya koyaca\u011f\u0131z. \u00d6zellikle de\u011fi\u015fen t\u00fcketici beklentilerine daha h\u0131zl\u0131 yan\u0131t verebilen, i\u015f ortaklar\u0131m\u0131zla daha yak\u0131n \u00e7al\u0131\u015fan ve u\u00e7tan uca daha g\u00fc\u00e7l\u00fc bir deneyim sunan bir yap\u0131 olu\u015fturmay\u0131 hedefliyoruz. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde Philips TV markas\u0131n\u0131n T\u00fcrkiye\u2019deki b\u00fcy\u00fcme yolculu\u011funa \u00f6nemli katk\u0131lar sa\u011flayaca\u011f\u0131na inan\u0131yoruz\u201d dedi.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcketici elektroni\u011fi ve teknoloji distrib\u00fct\u00f6rl\u00fc\u011f\u00fc alan\u0131nda faaliyet g\u00f6steren Bo\u011fazi\u00e7i Bili\u015fim ve Da\u011f\u0131t\u0131m A.<\/p>\n","protected":false},"author":1,"featured_media":17784,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"class_list":["post-17783","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/17783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=17783"}],"version-history":[{"count":1,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/17783\/revisions"}],"predecessor-version":[{"id":17785,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/17783\/revisions\/17785"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/media\/17784"}],"wp:attachment":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=17783"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=17783"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=17783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}