\u0130lk yar\u0131 sonu\u00e7lar\u0131yla sekt\u00f6r ortalamas\u0131n\u0131n \u00fczerinde b\u00fcy\u00fcmesini s\u00fcrd\u00fcren QNB Sigorta; Sa\u011fl\u0131k bran\u015f\u0131nda 707,1 milyon TL prim \u00fcretimiyle y\u00fczde 30, Hayat bran\u015f\u0131nda 9,87 milyar TL prim \u00fcretimiyle y\u00fczde 56, Ferdi Kaza bran\u015f\u0131nda ise 85 milyon TL prim \u00fcretimiyle y\u00fczde 27 b\u00fcy\u00fcme elde etti. Hayat ve Ferdi Kaza bran\u015flar\u0131nda prim \u00fcretimi baz\u0131nda pazar pay\u0131n\u0131 y\u00fczde 8,67’ye y\u00fckselten \u015firket, sekt\u00f6rde sekizinci s\u0131ras\u0131ndaki yerini korurken pazar pay\u0131 kazan\u0131m\u0131n\u0131 da s\u00fcrd\u00fcrd\u00fc. QNB Sigorta, ilk 6 ay itibar\u0131yla Hayat ve Ferdi Kaza bran\u015flar\u0131nda pazar pay\u0131n\u0131 en \u00e7ok art\u0131ran 3 \u015firketten biri oldu. \u00a0<\/p>\n
Tamamlay\u0131c\u0131 Sa\u011fl\u0131k Sigortas\u0131’nda konumunu g\u00fc\u00e7lendirdi<\/strong><\/p>\n QNB Sigorta, Tamamlay\u0131c\u0131 Sa\u011fl\u0131k Sigortas\u0131 alan\u0131ndaki b\u00fcy\u00fcmesini de ilk yar\u0131da s\u00fcrd\u00fcrd\u00fc. Haziran 2026 itibar\u0131yla y\u00fczde 1,93 pazar pay\u0131na ula\u015farak sekt\u00f6rde 10. s\u0131rada yer ald\u0131. \u015eirketin, Tamamlay\u0131c\u0131 Sa\u011fl\u0131k Sigortas\u0131’ndaki sigortal\u0131 say\u0131s\u0131 92 bin 911 ki\u015fiye ula\u015ft\u0131.\u00a0<\/p>\n G\u00fc\u00e7l\u00fc da\u011f\u0131t\u0131m a\u011f\u0131 ve dijitalle\u015fme b\u00fcy\u00fcmeyi destekledi<\/strong><\/p>\n QNB Sigorta, g\u00fc\u00e7l\u00fc bankas\u00fcrans modeli, dijital sigortac\u0131l\u0131k yat\u0131r\u0131mlar\u0131 ve m\u00fc\u015fteri odakl\u0131 hizmet anlay\u0131\u015f\u0131yla b\u00fcy\u00fcmesini desteklemeyi s\u00fcrd\u00fcrd\u00fc. QNB T\u00fcrkiye ve Enpara ekosistemiyle olu\u015fturdu\u011fu da\u011f\u0131t\u0131m g\u00fcc\u00fc sayesinde sigorta \u00e7\u00f6z\u00fcmlerini daha geni\u015f bir m\u00fc\u015fteri kitlesiyle bulu\u015fturan \u015firket, eri\u015filebilir ve ki\u015fiselle\u015ftirilmi\u015f \u00fcr\u00fcnlerini dijital kanallar \u00fczerinden yayg\u0131nla\u015ft\u0131rmaya devam etti.<\/p>\n M\u00fc\u015fteri deneyimini merkeze alan yakla\u015f\u0131m\u0131yla dijital kanallar\u0131n\u0131, veri analiti\u011fi altyap\u0131s\u0131n\u0131 ve u\u00e7tan uca m\u00fc\u015fteri yolculu\u011funu geli\u015ftirmeye devam eden QNB Sigorta, y\u0131l\u0131n ikinci yar\u0131s\u0131nda da dijitalle\u015fme yat\u0131r\u0131mlar\u0131 ve bankas\u00fcrans alan\u0131ndaki g\u00fc\u00e7l\u00fc yap\u0131s\u0131yla s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcmesini desteklemeyi hedefliyor.<\/p>\n \u201cPazar pay\u0131m\u0131z\u0131 art\u0131r\u0131rken m\u00fc\u015fterilerimize de\u011fer \u00fcretmeye devam ettik\u201d<\/strong><\/p>\n QNB Sigorta Genel M\u00fcd\u00fcr\u00fc P\u0131nar Kuri\u015f, y\u0131l\u0131n ilk yar\u0131 performans\u0131na ili\u015fkin de\u011ferlendirmesinde \u015funlar\u0131 s\u00f6yledi:<\/p>\n “2026 y\u0131l\u0131n\u0131n ilk yar\u0131s\u0131nda elde etti\u011fimiz sonu\u00e7lar, m\u00fc\u015fteri odakl\u0131 b\u00fcy\u00fcme stratejimizin ve g\u00fc\u00e7l\u00fc i\u015f modelimizin ba\u015far\u0131l\u0131 \u015fekilde ilerledi\u011fini ortaya koyuyor. Sa\u011fl\u0131k, Hayat ve Ferdi Kaza bran\u015flar\u0131nda ula\u015ft\u0131\u011f\u0131m\u0131z 10,66 milyar TL prim \u00fcretimi ve 8,5 milyon m\u00fc\u015fteriye ula\u015fan geni\u015f m\u00fc\u015fteri portf\u00f6y\u00fcm\u00fcz, istikrarl\u0131 b\u00fcy\u00fcmemizin en somut g\u00f6stergeleri aras\u0131nda yer al\u0131yor. Hayat ve Ferdi Kaza bran\u015flar\u0131nda pazar pay\u0131m\u0131z\u0131 y\u00fczde 8,67’ye y\u00fckseltirken, Tamamlay\u0131c\u0131 Sa\u011fl\u0131k Sigortas\u0131’nda da konumumuzu g\u00fc\u00e7lendirmeyi s\u00fcrd\u00fcrd\u00fck. Elde etti\u011fimiz pazar pay\u0131 kazan\u0131mlar\u0131, s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme stratejimizin ve m\u00fc\u015fteri odakl\u0131 yakla\u015f\u0131m\u0131m\u0131z\u0131n \u00f6nemli bir g\u00f6stergesi. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde oda\u011f\u0131m\u0131z yaln\u0131zca finansal b\u00fcy\u00fcme de\u011fil; m\u00fc\u015fterilerimizin ihtiya\u00e7lar\u0131n\u0131 daha do\u011fru analiz ederek onlara do\u011fru zamanda, do\u011fru kanaldan ve do\u011fru \u00e7\u00f6z\u00fcmlerle ula\u015fmak olacak. Dijitalle\u015fme yat\u0131r\u0131mlar\u0131m\u0131z\u0131 ve QNB ekosistemiyle olu\u015fturdu\u011fumuz g\u00fc\u00e7l\u00fc sinerjiyi daha da ileri ta\u015f\u0131yarak, m\u00fc\u015fterilerimize daha eri\u015filebilir ve ki\u015fiselle\u015ftirilmi\u015f bir sigortac\u0131l\u0131k deneyimi sunmay\u0131 s\u00fcrd\u00fcrece\u011fiz. B\u00f6ylece s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcmemizi desteklerken, m\u00fc\u015fterilerimizin hayatlar\u0131na g\u00fcven katan bir \u00e7\u00f6z\u00fcm orta\u011f\u0131 olmay\u0131 da s\u00fcrd\u00fcrece\u011fiz.”<\/p>\n Sa\u011fl\u0131k sigortalar\u0131 ve dijitalle\u015fme b\u00fcy\u00fcmenin itici g\u00fcc\u00fc olmaya devam edecek<\/strong><\/p>\n QNB Sigorta, \u00f6n\u00fcm\u00fczdeki d\u00f6nemde de sa\u011fl\u0131k sigortalar\u0131, Bireysel Emeklilik Sistemi (BES), dijitalle\u015fme yat\u0131r\u0131mlar\u0131 ve bankas\u00fcrans alan\u0131ndaki g\u00fc\u00e7l\u00fc yap\u0131s\u0131yla s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcmesini desteklemeyi hedefliyor. \u015eirket, m\u00fc\u015fteri deneyimini geli\u015ftirmeye y\u00f6nelik yat\u0131r\u0131mlar\u0131na ve eri\u015filebilir sigortac\u0131l\u0131k anlay\u0131\u015f\u0131n\u0131 g\u00fc\u00e7lendirmeye devam ediyor.<\/p>\n QNB Sigorta Genel M\u00fcd\u00fcr\u00fc P\u0131nar Kuri\u015f, \u015firketin gelecek d\u00f6nem hedeflerine ili\u015fkin ise \u015fu de\u011ferlendirmede bulundu:<\/p>\n “Haziran 2023-Haziran 2026 d\u00f6nemini kapsayan son \u00fc\u00e7 y\u0131ll\u0131k periyotta sa\u011fl\u0131k sigortalar\u0131nda y\u00fczde 82 b\u00fcy\u00fcme kaydetmemiz, bu alandaki stratejimizin do\u011frulu\u011funu ortaya koyuyor. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde de sa\u011fl\u0131k sigortalar\u0131 ve Bireysel Emeklilik Sistemi’nin alan\u0131nda b\u00fcy\u00fcmeye devam etmeyi hedefliyoruz. Artan sa\u011fl\u0131k fark\u0131ndal\u0131\u011f\u0131, Tamamlay\u0131c\u0131 Sa\u011fl\u0131k Sigortas\u0131’na y\u00f6nelik talep ve bireylerin gelece\u011fe daha planl\u0131 haz\u0131rlanma iste\u011fi bu b\u00fcy\u00fcmeyi destekleyen temel dinamikler aras\u0131nda yer al\u0131yor.<\/p>\n Bizim i\u00e7in oyunun de\u011fi\u015fti\u011fi yer ise dijitalle\u015fme. M\u00fc\u015fterilerimiz art\u0131k sigorta ve emeklilik \u00fcr\u00fcnlerine yaln\u0131zca ihtiya\u00e7 an\u0131nda de\u011fil, ya\u015famlar\u0131n\u0131n her an\u0131nda h\u0131zl\u0131, ki\u015fiselle\u015ftirilmi\u015f ve kolay bir deneyimle ula\u015fmak istiyor. Bu do\u011frultuda dijital kanallar\u0131m\u0131z\u0131, veri analiti\u011fi altyap\u0131m\u0131z\u0131 ve u\u00e7tan uca m\u00fc\u015fteri yolculu\u011fumuzu s\u00fcrekli geli\u015ftiriyoruz. QNB T\u00fcrkiye ve Enpara ile olu\u015fturdu\u011fumuz g\u00fc\u00e7l\u00fc bankas\u00fcrans yap\u0131s\u0131n\u0131 dijital kabiliyetlerimizle daha da ileri ta\u015f\u0131yarak m\u00fc\u015fterilerimize do\u011fru zamanda, do\u011fru kanaldan ve ihtiya\u00e7lar\u0131na uygun \u00e7\u00f6z\u00fcmler sunmay\u0131 s\u00fcrd\u00fcrece\u011fiz.”<\/p>\n \u00a0<\/p>\n Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":" \u0130lk yar\u0131 sonu\u00e7lar\u0131yla sekt\u00f6r ortalamas\u0131n\u0131n \u00fczerinde b\u00fcy\u00fcmesini s\u00fcrd\u00fcren QNB Sigorta; Sa\u011fl\u0131k bran\u015f\u0131nda 707,1 milyon TL prim \u00fcretimiyle y\u00fczde 30, Hayat bran\u015f\u0131nda 9,87 milyar TL prim \u00fcretimiyle y\u00fczde 56, Ferdi Kaza bran\u015f\u0131nda ise 85 milyon TL prim \u00fcretimiyle y\u00fczde 27 b\u00fcy\u00fcme elde etti.<\/p>\n","protected":false},"author":1,"featured_media":26701,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"class_list":["post-26700","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/26700","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=26700"}],"version-history":[{"count":1,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/26700\/revisions"}],"predecessor-version":[{"id":26702,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/26700\/revisions\/26702"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/media\/26701"}],"wp:attachment":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=26700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=26700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=26700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}