{"id":30375,"date":"2026-08-26T08:58:27","date_gmt":"2026-08-26T08:58:27","guid":{"rendered":"https:\/\/akdenizolay.com.tr\/index.php\/2026\/08\/26\/ing-turkiyeye-yapay-zeka-ile-is-donusumunde-iki-stevie-odulu\/"},"modified":"2026-08-26T08:58:28","modified_gmt":"2026-08-26T08:58:28","slug":"ing-turkiyeye-yapay-zeka-ile-is-donusumunde-iki-stevie-odulu","status":"publish","type":"post","link":"https:\/\/akdenizolay.com.tr\/index.php\/2026\/08\/26\/ing-turkiyeye-yapay-zeka-ile-is-donusumunde-iki-stevie-odulu\/","title":{"rendered":"ING T\u00fcrkiye\u2019ye yapay zek\u00e2 ile i\u015f d\u00f6n\u00fc\u015f\u00fcm\u00fcnde iki Stevie \u00d6d\u00fcl\u00fc"},"content":{"rendered":"<p> En sevilen dijital banka olma hedefiyle ilerleyen ING T\u00fcrkiye, yapay zek\u00e2 teknolojilerini i\u015f s\u00fcre\u00e7lerine entegre ederek m\u00fc\u015fteri deneyimini geli\u015ftiren, \u00e7al\u0131\u015fanlar\u0131n karar alma s\u00fcre\u00e7lerini destekleyen ve b\u00fcy\u00fcmeye katk\u0131 sa\u011flayan yenilik\u00e7i uygulamalar\u0131yla uluslararas\u0131 bir ba\u015far\u0131ya imza att\u0131. Bu kapsamda ING T\u00fcrkiye, uluslararas\u0131 i\u015f d\u00fcnyas\u0131n\u0131n en prestijli \u00f6d\u00fcl programlar\u0131ndan biri olan Stevie \u00d6d\u00fclleri\u2019nde &#8220;\u0130\u015f D\u00f6n\u00fc\u015f\u00fcm\u00fcnde En \u0130yi Yapay Zek\u00e2 Kullan\u0131m\u0131&#8221; kategorisinde iki farkl\u0131 projesiyle Bronz Stevie \u00d6d\u00fcl\u00fc kazand\u0131.<\/p>\n<p>\u00d6d\u00fcl alan &#8220;T\u00fczel Bankac\u0131l\u0131k B\u00fcy\u00fcmesini Destekleyen Yapay Zek\u00e2 Destekli M\u00fc\u015fteri Aday\u0131 \u00dcretim Motoru&#8221; ve &#8220;\u0130li\u015fki Y\u00f6neticileri \u0130\u00e7in Genel Yat\u0131r\u0131m \u00d6neri Platformu&#8221; projeleri, yapay zek\u00e2n\u0131n farkl\u0131 i\u015f alanlar\u0131nda somut de\u011fere d\u00f6n\u00fc\u015ft\u00fcr\u00fclmesine odaklan\u0131yor. Projeler, ING T\u00fcrkiye&#8217;nin yapay zek\u00e2y\u0131 yaln\u0131zca s\u00fcre\u00e7leri iyile\u015ftiren bir teknoloji olarak de\u011fil; \u00e7al\u0131\u015fanlar\u0131 g\u00fc\u00e7lendiren, daha etkin karar almay\u0131 destekleyen ve i\u015f sonu\u00e7lar\u0131na katk\u0131 sa\u011flayan stratejik bir d\u00f6n\u00fc\u015f\u00fcm arac\u0131 olarak ele alan yakla\u015f\u0131m\u0131n\u0131 ortaya koyuyor.<\/p>\n<p><strong>Yapay zek\u00e2 destekli m\u00fc\u015fteri aday\u0131 \u00fcretimi ile t\u00fczel bankac\u0131l\u0131kta yeni f\u0131rsatlar<\/strong><\/p>\n<p>Bronz Stevie \u00d6d\u00fcl\u00fc kazanan &#8220;T\u00fczel Bankac\u0131l\u0131k B\u00fcy\u00fcmesini Destekleyen Yapay Zek\u00e2 Destekli M\u00fc\u015fteri Aday\u0131 \u00dcretim Motoru&#8221; projesi, t\u00fczel m\u00fc\u015fterilere y\u00f6nelik sat\u0131\u015f f\u0131rsatlar\u0131n\u0131n daha etkin \u015fekilde belirlenmesini hedefliyor. Finansal analiz, sat\u0131\u015f analizi ve m\u00fc\u015fteri aday\u0131 \u00fcretimi s\u00fcre\u00e7lerinin yeniden tasarlanmas\u0131n\u0131 sa\u011flayan proje, ili\u015fki y\u00f6neticilerine aksiyona d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir \u00f6neriler sunarak b\u00fcy\u00fcmeyi destekliyor.<\/p>\n<p><strong>Yat\u0131r\u0131m kararlar\u0131n\u0131 g\u00fc\u00e7lendiren ak\u0131ll\u0131 \u00f6neri platformu<\/strong><\/p>\n<p>\u00d6d\u00fcle lay\u0131k g\u00f6r\u00fclen bir di\u011fer proje olan &#8220;\u0130li\u015fki Y\u00f6neticileri \u0130\u00e7in Genel Yat\u0131r\u0131m \u00d6neri Platformu&#8221;, yat\u0131r\u0131m ekipleri ve ili\u015fki y\u00f6neticilerinin karar alma s\u00fcre\u00e7lerini desteklemek amac\u0131yla geli\u015ftirilen yapay zek\u00e2 destekli bir karar destek platformu olarak \u00f6ne \u00e7\u0131k\u0131yor. Platform; piyasa verilerini, ara\u015ft\u0131rma raporlar\u0131n\u0131, portf\u00f6y analizlerini ve yapay zek\u00e2 destekli i\u00e7g\u00f6r\u00fcleri tek bir yap\u0131 alt\u0131nda bir araya getirerek daha h\u0131zl\u0131, daha standart ve aksiyona d\u00f6n\u00fck yat\u0131r\u0131m \u00f6nerileri olu\u015fturulmas\u0131na olanak sa\u011fl\u0131yor.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En sevilen dijital banka olma hedefiyle ilerleyen ING T\u00fcrkiye, yapay zek\u00e2 teknolojilerini i\u015f s\u00fcre\u00e7lerine entegre ederek m\u00fc\u015fteri deneyimini geli\u015ftiren, \u00e7al\u0131\u015fanlar\u0131n karar alma s\u00fcre\u00e7lerini destekleyen ve b\u00fcy\u00fcmeye katk\u0131 sa\u011flayan yenilik\u00e7i uygulamalar\u0131yla uluslararas\u0131 bir ba\u015far\u0131ya imza att\u0131.<\/p>\n","protected":false},"author":1,"featured_media":30376,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"class_list":["post-30375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/30375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=30375"}],"version-history":[{"count":1,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/30375\/revisions"}],"predecessor-version":[{"id":30377,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/30375\/revisions\/30377"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/media\/30376"}],"wp:attachment":[{"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=30375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=30375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/akdenizolay.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=30375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}